Whether you're building a new brand from the ground up or creating an exciting new product, color can have a huge impact on your message and overall impact. Certain color combinations have the power to capture our attention, create emotion, and ultimately make a lasting statement.
In this guide, we'll look at some great color schemes that can help your brand make a big impact.
Adjusting colors on the color wheel: a quick overview
The key to a successful color combination is understanding how different colors interact with each other. master theFarbkreisand color harmonies—what works, what doesn't, and how colors communicate—help you match colors, build better branding, and communicate more knowledgeably with your designers and printers.
The color wheel consists of threeprimary colors(red, yellow, blue), threesecondary colours(colors that result from mixing primary colors: green, orange, purple) and sixTertiary colors(Colours made of primary and secondary colors like blue-green or red-violet.)
Draw a line in the middle of the wheel and you will separate the warm colors (red, orange, yellow) from the cool colors (blue, green, purple).
Warm colors are associated with energy, brightness, and action, while cool colors are often associated with calm, peace, and serenity. Realizing that color has a temperature can help you understand how its use can affect your message.
When colors work together, they create a color scheme, or color scheme.
complementary colorsthey are opposite on the color wheel. Because there's such a strong contrast between the two colors, they can really make images stand out, but overusing them can be tiring.
analog colorssit next to each other on the color wheel. When creating an analogous color scheme, one color dominates, another supports it, and the other accents it.
triadic nucleithey are evenly spaced around the color wheel and tend to be very bright and dynamic. They create visual contrast and harmony, making each element stand out and highlighting the overall image.
You can use the color wheel to create all kinds of amazing color schemes. It's all about finding the right color combination for the right occasion.
33 beautiful color combinations for your next design
1. Rose and Raisins
Hex code: #e52165 and #0d1137
The high contrast between these two colors creates a bold and dynamic energy. The choice of bright pink evokes fun and youth with a touch of femininity.
2. Red, sea foam, jade and violet
Hex code: #d72631, #a2d5c6, #077b8a and #5c3c92
This triadic-based combination features soft, floral colors that evoke calm and renewal with a vintage twist.
3. Yellow, Magenta, Cyan and Black
Código hexadecimal: #e2d810, #d9138a, #12a4d9 y #322e2f
Almost all printing projects are based on these four colors of ink. Together they can create any color imaginable. Separately, they create a bright, contemporary and vibrant color scheme.
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4. Mustard and Black
Hex code: #f3ca20 and #000000
Yellow and black combine for a masculine, modern and approachable feel. This combination also has the cultural meaning of "danger" or "warning".
5. Magenta, Goldenrod, Turquoise and Brick
Código hexadecimal: #cf1578, #e8d21d, #039fbe y #b20238
This multicolored combination packs a lot of character into one palette. As the most striking color, yellow indicates friendliness and approachability, while accent colors add a playful, mature tone.
6. Shades of pink and brown.
Hex code: #e75874, #be1558, #fbcbc9 and #322514
Pink is modern, youthful and luxurious, and the combination of different shades adds even more movement and depth to the design. The combination of pink with dark brown adds an important level of contrast and seriousness.
7. Gold, Coal and Ash
Hex code: #ef9d10f, #3b4d61 and #6b7b8c
A perfect combination of sun and seriousness. Gold evokes nature and joy, which blends perfectly with two different shades of black and grey, adding a layer of maturity.
8. Navy Blue, Almond, Red Orange and Mango
Hex code: #1e3d59, #f5f0e1, #ff6e40, #ffc13b
Set against the neutral almonds, this navy color scheme paired with fiery accents conveys reliability and an energetic punch.
9. Brown, intense turquoise and black
Hexadecimal code: #ecc19c, #1e847f, #000000
On a masculine, natural tan base, this combination highlights turquoise to showcase its versatility as a color evocative of nature and rebirth.
10. Navy, ocher, burnt sienna and light gray
Código hexadecimal: #26495c, #c4a35a, #c66b3d, #e5e5dc
Neutral backgrounds help the natural colors of this earth-tone scheme stand out on your packaging.
11. Mauve, sapphire and powder blue
Código hexadecimal: #d9a5b3, #1868ae, #c6d7eb
Together, the rich mauve and delicate pale blue in this color combination scream femininity. Vibrant sapphire adds a second layer of contemporary elegance.
12. Blue, Brown and Indigo
Código hexadecimal: #408ec6, #7a2048, #1e2761
As the central color of this chromatic world, blue conveys trust and responsibility. When the color gradient moves towards indigo and brown, we experience the most modern passion.
13. Raspberry and shades of blue
Codigo hexadecimal: #8a307f, #79a7d3, #6883bc
Similar to the palette above, trusty blue forms the base of this combination, while complementing raspberry pink and purple add luxurious femininity.
14. Deep pine green, orange, and light peach.
Hex code: #1d3c45, #d2601a, #fff1e1
As one of the less used brand colors, orange really stands out from the crowd. This color invigorates and cheers up. Light peach adds a bit of youth, and deep spruce green accents offer a bit of natural warmth and coziness.
15. Meerschaum, Salmon, and Seawater
Hexadecimal code: #aed6dc, #ff9a8d, #4a536b
The perfect beach palette. Featuring everyone's favorite coastal colors, this pastel combination of seafoam, salmon, and navy evokes the calm and warmth that comes from a day on the ocean.
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16. Red, Green and Magenta
Hex code: #da68a0, #77c593, #ed3572
Vibrant femininity, high luxury and a bold home accent. This bright combination commands attention in just three simple colors and will liven up any simple black and white design.
17. Teal, Coral, Turquoise, and Gray
Hex code: #316879, #f47a60, #7fe7dc, #ced7d8
This complementary combination combines the tranquility of teal with small hints of passion coral. An elegant gray completes the palette.
18. Fuchsia, sepia, pink and deep purple
Código hexadecimal: #d902ee, #ffd79d, #f162ff, #320d3e
Shimmering heat brings a golden sunset to life in this stunning combination. Three different shades of pink and purple evoke luxury, while the sepia accent adds a vintage touch.
19. Light pink, sage, sky blue, and grape.
Hex code: #ffcce7, #daf2dc, #81b7d2, #4d5198
Another gorgeous tropical palette, these four shades evoke the best of beach life. Its pastel tones maintain its young, modern and cheerful personality.
20. Beige, black brown and beige.
Código hexadecimal: #ddc3a5, #201e20, #e0a96d
Three shades from the brown color family come together in a vintage-inspired palette that's at once classic and serious, yet warm and inviting.
21. Sepia, Teal, Beige, and Sage
Hex code: #edca82, #097770, #e0cdbe, #a9c0a6
Perfect for a food product or restaurant, this organic color scheme combines four pastel earth tones to emphasize nature and the environment.
22. Yellow, Olive, and Forest Green
Hexadecimal code: #e1dd72, #a8c66c, #1b6535
These three shades of green are the perfect palette for this mint-lime drink. Together they mingle in a brilliant mix of excitement and youth.
23. Fuchsia, yellow and magenta
Hexadecimal code: d13ca4, #ffea04, #fe3a9e
Modern: check. Young: Ready. Bold: check, check, check. This dynamic color scheme doesn't have to be overworked to make an instant first impression.
24. Mustard, Sage, and Forest Green
Código hexadecimal: #e3b448, #cbd18f, #3a6b35
These three robust tones suggest wood, trees and leaves, the same natural colors as the product itself.
25. Beige, slate and khaki
Hex code: #f6ead4, #a2a595, #b4a284
Two complementary shades of brown that are elegant and masculine. A touch of khaki gray adds a touch of elegance and maturity.
26. Turquoise and Violet
Hexadecimal code: #79cbb8, #500472
Cool tones do not necessarily mean soft tones. This combination of turquoise and purple brings a touch of contrasting emotion.
27. Light Pink, Green, and Sea Foam
Hexadecimal code: #f5beb4, #9bc472, #cbf6db
A triad of soft hues: This combination combines natural greens and blues with a feminine touch of pink for a feeling of serenity, warmth, and luxury.
28. Scarlet, Light Olive Green, and Light Teal
Hexadecimal code: #b85042, #e7e8d1, #a7beae
An extremely muted take on the primary colors, this combo adds plenty of gray to keep the palette's personality serious and mysterious.
29. Bright red, yellow, cyan, and purple.
Hex code: #d71b3b, #e8d71e, #16acea, #4203c9
This palette is a party! With kid-friendly primary colors, you get a combination of joie de vivre, youth and optimism.
30. Olive, beige and brown
Hexadecimal code: #829079, #ede6b9, #b9925e
A good pair of browns offers great professionalism. The olive tree offers a touch of nature. Together, this is a color scheme that conveys solid maturity.
31. Shades of blue and green
Hex code: #1fbfb8, #05716c, #1978a5, #031163
Filled with rich, natural colors, this cool-toned combination still manages to capture the feeling of movement and life due to its high contrast.
32. Turquoise, Mustard and Black
Hex code: #7fc3c0, #cfb845, #141414
This classic combination of cool and warm tones exudes calm and joy. Black adds a bold, contemporary feel.
33. Peach, Salmon, and Teal
Hexadecimal code: #efb5a3, #f57e7e, #315f72
Salmon and peach are two shades that complement each other perfectly. The teal accent adds a second depth.
Build your brand with flying color combinations
From color theory to classic combinations, we look at great color schemes from across the spectrum. From sleek and simple to bold and versatile, the right color palette will support your brand in every way, elevating it to make it recognizable and iconic.
Go ahead, chase some rainbows.
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What are the best 3 color combinations? ›
- Yellow, red, and blue.
- Green, orange, and purple.
- Teal, magenta, and gold.
- Black and white. A top “color” combination. ...
- Leaf green and Yellow. ...
- Baby pink and blue. ...
- Cool greys and blues. ...
- Pantone's Classic Blue with white. ...
- Pink and grey. ...
- Pink and black. ...
- Purple and yellow.
- Yellow and Blue: Playful and Authoritative. ...
- Navy and Teal: Soothing or Striking. ...
- Black and Orange: Lively and Powerful. ...
- Maroon and Peach: Elegant and Tranquil. ...
- Deep Purple and Blue: Serene and Dependable. ...
- Navy and Orange: Entertaining yet Credible.
White does amazing things for all colors. It multiplies the intensity of any shade and makes it stand out that much more.What are the three 3 cool colors? ›
Cool colors include green, blue, and purple, and variations of those three colors. Blue is the only primary color within the cool spectrum. Greens take on some of the attributes of yellow, and purple takes on some of the attributes of red. They are often more subdued than warm colors.What are the 3 most popular colors? ›
The most popular color in the world is blue. The second favorite colors are red and green, followed by orange, brown and purple. Yellow is the least favorite color, preferred by only five percent of people.What are the three warm colors? ›
Regardless, the general idea is the warm colors are Red, Orange and Yellow; and the cool colors are Green, Blue and Magenta (Figure 2). Figure 2: The classic color wheel divided into Cool and Warm halves.What color is most peaceful? ›
Green – Quiet and restful, green is a soothing color that can invite harmony and diffuse anxiety. Blue – A highly peaceful color, blue can be especially helpful for stress management because it can encourage a powerful sense of calm. Purple – In many cultures, shades of violet represent strength, wisdom and peace.Which color combination attracts the most attention? ›
Red is the color of power. It gets people's attention and it holds it, which is why it's the most popular color for marketing. The word SALE is always red, and you'll often find red a common tie color for professionals. When you want to be viewed as trustworthy and cool, blue is the color for you.What color attracts the human eye most? ›
Red and orange seem to be the clear winner when it comes to eye-catching colors. These colors tend to stand out and are therefore used on many warning signs or safety equipment. Yellow is another color that comes in a close second to red and orange in popularity.
What 6 colors look good together? ›
- Red and green.
- Blue and orange.
- Yellow and purple.
- Yellow-green and red-purple.
- Red-orange and blue-green.
- 41 Best Color Combos To Create Visual Masterpieces. ...
- Yellow and Navy Blue. ...
- Off-white and Cherry Red. ...
- Dark Cerulean and Warm Orange. ...
- Seafoam, Navy Blue and Salmon. ...
- White, Celery Green and Wasabi Green. ...
- Blue, Indigo and Maroon. ...
- Teal, Salmon, Dark Turquoise and Yellow.
Let's examine each type of color scheme in more detail.
- Monochromatic. ...
- Analogous. ...
- Complementary. ...
- Split Complementary. ...
- Triadic. ...
- Square. ...
Light blue looks great with yellow and shades of pink. Royal blue looks great with bold colours such as red, white, pale pink and yellow. Baby blue looks great with complementary colours such as white, grey, peach, pink, and dark blue. Sky blue looks great when paired with jewel tones, cream, white and gold.What color makes everyone happy? ›
Yellow is usually the color of happy, joyful emotions.What color looks best on everyone? ›
- Purple. Regal and refined, a classic shade of purple works for everyone, without exception. ...
- Teal. Not only universal, but also extremely versatile - teal will work for you whether you have a fair skin tone, dark hair, bright blue or dark brown eyes. ...
Greige is just a blend of gray and beige. It can be the best of both worlds, appealing to those that like the look of gray, but aren't sure about moving away from the more traditional feeling of beige. Greiges make a great whole-house paint color choice because they tend to go with everything and appeal to everyone!What are the 3 Pure colors? ›
Primary colors are those pure colors that cannot be obtain by mixing with no other color from which obtain, together with white and black and any other color. The primary colors are red, blue, and yellow. Secondary colors are those that are obtained when mixed with primary colors between them.What color compliments purple? ›
So what are the colours that compliment purple? Yellow, orange, and green are the most obvious ones. However, contrasting colours aren't the only ones that matter. Colours right beside each other on the wheel also complement each other, like purple, indigo, and pink.What is the 3 color design rule? ›
The rule of 3 colors is simple: pick one primary color. Then, pick two other complementary colors. See the example below. We picked a main hue (a variation red), and complemented it with two different colors.
What are the 7 most common colors? ›
The top six colors nationally are blue, black, gray, pink, white and green, with red taking a dismal seventh place. The study reveals strong regional differences in color preferences. California and its neighboring states buy black decor most, the South prefers gray, and the remaining 41 states favor blue.What is the most meaningful color? ›
Red is the most powerful color amongst all. It has a tendency to stimulate mind and attract attention. See the red chilies and you will feel the craving to eat them all. Red is also a symbol of youthfulness which makes it a favorite for the youngsters.What is the most creative color? ›
Effect Of Colors: Blue Boosts Creativity, While Red Enhances Attention To Detail -- ScienceDaily.What colors are warm and calming? ›
Instead, she recommends meditative nature shades like blues, greens, and browns as calming options. To soothe us, she suggests colors that gently warm us, like pastel pinks, burnt oranges, and terra-cotta shades. To brighten moods, she looks to reds and yellows.Is Grey a warm or cool color? ›
Although the color gray is commonly associated with cooler, cloudy days, there are both “cool grays” and “warm grays.” Cool grays have more blue undertones, while warm grays are grounded in yellow and brown — similar to “greige,” a combination of gray and beige.What colors are warm and cozy? ›
Cozy colors are saturated tones, and they tend to be dark shades of a warm hue, such as red, orange, and gold. A cozy color also can be a neutral, such as chocolate brown, caramel, fawn, or charcoal.What is the happiest color? ›
Yellow is widely recognized as the happiest color in the world and comes with a scientific pedigree to back up this esteemed honor. Research has suggested two main reasons why yellow is considered the happiest color. Many studies have linked the psychological powers of yellow to the sun.What color means healing? ›
Green is the color of healing; it is beneficial in all healing situations. In the aura green signifies balance, peace and often indicates ability as a healer.What colors make people more interested? ›
Red is the color of power. It gets people's attention and holds it. It is the most popular color for marketing. The color red tends to increase the heart rate and create a sense of urgency.What color increases attraction? ›
Previous research has shown that the color red signaled greater sexual receptivity (Pazda et al., 2012). Pazda et al. (2012) revealed a link between the color red, attractiveness judgment, and perceived sexual receptivity.
What is the most attractive color on a woman? ›
The top 10 most attractive colors for women include purple, green, pink, orange, yellow, gray, brown (dark), black (dark), white, and silver. These colors make many women feel confident, sexy, and attractive.What is the legendary color? ›
Legendary is a soft, gray, millennial beige with a silvery undertone. It is a perfect paint color for a living room or exterior home.What color eyes do guys find attractive? ›
Blue is the most attractive eye colour in males.
|Eye Colour||Total Matches||Male - %|
The underlying premise of the three colour rule is to not combine more than three colours in your outfit at any one time. The exception being black and white, which are technically not 'colours' but tones, and can be intermixed as a fourth colour in your outfit. An easy example is the outfit I'm wearing above.What colors go best with beige? ›
Several colors go with beige, including rust, pink, red, grey, black, or yellow. A wonderful neutral that is neither too stark as white nor too plain as cream, the hue with a brown undertone has an inherent warm quality to it.What Colours look good with GREY? ›
- Red and Grey. ...
- Mustard and Grey. ...
- Green and Grey. ...
- Teal Blue and Grey. ...
- Blush Pink and Grey. ...
- Blue and Grey.
- Red, Yellow-green, Blue-green. ...
- Red-orange, Green, Blue. ...
- Orange, Blue-green, Blue-purple. ...
- Yellow-orange, Blue, Purple. ...
- Yellow, Blue-purple, Red-purple. ...
- Yellow-green, Purple, Red. ...
- Green, Red-purple, Red-orange. ...
- Blue-green, Red, Orange.
Primary, secondary and tertiary colors
There are 12 main colors on the color wheel. In the RGB color wheel, these hues are red, orange, yellow, chartreuse green, green, spring green, cyan, azure, blue, violet, magenta and rose. The color wheel can be divided into primary, secondary and tertiary colors.
The four primary colors in the 4-primary color wheel are blue, yellow, green and red. This differs from the color mixing wheel, which only has three primary colors.What color attracts money? ›
Attracting Money: Decorate in Red, Purple or Green
Purple and green are also key colors for attracting prosperity but there's a hitch. "If you really can't stand the color green, it won't work for you.
What colors are most calming? ›
Green – Quiet and restful, green is a soothing color that can invite harmony and diffuse anxiety. Blue – A highly peaceful color, blue can be especially helpful for stress management because it can encourage a powerful sense of calm. Purple – In many cultures, shades of violet represent strength, wisdom and peace.What color makes people happy? ›
Yellow is usually the color of happy, joyful emotions.What is the easiest color for people to see? ›
Green, the mixture of blue and yellow, can be seen everywhere and in countless shades. In fact, the human eye sees green better than any color in the spectrum.